The “Download Your Information” tool was first introduced by Facebook in 2010. This was used to retrieve all users’ videos and photos, wall posts, sent and received messages, and about 5 other categories of information that users uploaded. Downloadable as a .zip file, users were able to make a back up of what they have previously uploaded to the social networking site.

Privacy issues about Facebook’s access to private information and its advertising services prompted critics to ask the company to improve the tool. They urged the company to let users know of other information that it stores about them in its database. The aim is for users to become conscious of how much data they have shared so that they could have more control over it.

As the world of information technology says goodbye to 2011, it also welcomes the new year of 2012. There was big news in IT within the last year, and there are high hopes that the coming year will yield even bigger news. There are technological changes that happen every day, and analysts expect some of these to happen sooner or later. To them, the next major events and developments in IT will be driven by these three: big data & analytics, security and cloud computing.

There is an expectation that the role of social media in big data and analytics will grow and broaden. Given that there will be new data sources, more organizations will use these in order to generate their transformations. After all of this has been done, there will be more considerable benefits gotten out of social networking. The growth in the number of organizations using the social media command center in 2011 was remarkable. The number is expected to grow even more in the coming year. The familiar use of marketing services agencies is slowly replaced by the more advanced, and more effective use of social media.

Users want their web browser to provide faster speed and not let them wait very long for pages to load. There is a lot of information that must be accessed quickly, and that is why innovations and improvements in web browsing technology are always being done. Almost every day, new products are placed on the market, promising better online experiences and improved features. Amazon will release its newest tablet, Kindle Fire, on November 15, 2011. They anticipate that this will be the closest rival of the iPad.

Equipped with Silk as its browser, the product is a full-color, 8GB, 7-inch multi-touch tablet. Among its new features are faster surfing speeds and increased battery life, which are probably its major advantages. Amazon’s Elastic Compute Cloud or EC2 will be used to route all web connections from the Kindle Fire to the web page. This process is relatively new compared with what is now available on the market. From the user’s end, “everything” between him and the internet passes through Amazon’s EC2.

Privacy concerns arose when people came to know that their privacy will again be exposed to risks. In one of his articles, a blogger wrote that all of the user’s web surfing habits will pass through Amazon’s EC2. He added that there is no doubt Amazon will have the opportunity to follow all of the user’s online activities. Amazon, in its Terms and Conditions for using Silk, declared that URLs and certain identifiers will stay in its server for 30 days.

One thing that many internet users ignore to give due consideration is personal information that they share online. For whatever reasons, it seems that information sharing has become very common and natural. Online users do not sense any damaging consequence that could come along with such data sharing. Too much personal information have been freely uploaded that privacy laws have to be improved. This is because many companies are taking interest on these data to be used for their own gains.

Social networking is one site where people could plainly give out their personal information. Facebook for instance has about 500 million users around the globe. This number of users has at least their basic private information open to practically anyone else online. All these data are in the custody of the networking business. These same data are what the government trying to defend in line with privacy laws.

As mentioned before, many internet users have become very careless in uploading information. With technology on the go, the government desires to put added control over data selling. Many government officials support the planned enhancement of privacy rights protection.

On the other hand, Facebook also has taken the test to redesign its strategies in the US. It has accepted the stand of the government leaning towards a stricter discharge of privacy laws. For this, the company has taken a stride ahead of the rest of its counterparts like Twitter, Zynga and LinkedIn.

What ever you do online can be tracked.  Even if you are careful, there are still traces that lead back to you.  It does not have to be this way.  You can take control of your privacy.  This graphic shows the dangers of breached privacy on the Internet.

Infographic byWordStream Internet Marketing

Take Control of Your Internet Privacy

Here are  3 simple steps to control your privacy on the Internet:

1. Never post personal information on the Internet.  Once information is on the web, it can be copied and shared without your permission.  Once posted, you’ve lost control over where it can appear.  What may seem harmless can lead to the wrong people having your information.
2. Use an anonymous proxy to hide your IP address.  Your IP address is one identifier that can lead back to you.  By hiding it you can throw would be stalkers off your trail.
3. Clear your cookies.  While normally cookies are not harmful, they do provide information back to websites you visit about your habits on their website.  This may or may not be something you care about.  It depends on the websites you visit.

Sometimes I wonder about marketing messages.  The video below is targeted at “youth” according to the credits.  I watched it 3 times and while I think I understand what they are trying to get across, they did it in a very, very bizarre way.  Watch for yourself and decide if this increases your desire to be private.  For me it just increased my need to stay away from odd videos.

Blogging is a recent Internet phenomenon, which can be classified in a variety of ways. Blogging could be as simple as someone posting an update of where they are going for the weekend, or just writing their thoughts in a stream of conscious manner. Blogging can be angry too; there are people who have a wide following that read their rebel blogs about everything from government to driving laws. Blogging is also a good way to keep people updated; consider the social networking giants MySpace, FaceBook, and Twitter. MySpace and FaceBook both are used to provide an inside look into a person’s life directly from them, and also what they are doing. This is in the blog section you see; your friends could have anything written there. Twitter is just a more condensed form of blogging, making use of a minimal amount of characters to propagate a message to many people.

With blogging becoming such a popular and widely utilized pastime, people are beginning to see the security issues it represents. First of all, there is the possibility of someone tracking the blogger from his or her page, and maybe even posing as a friend (which isn’t hard to do online) to arrange a real life encounter. There is also the simple possibly that the blogger is just putting too much information out there. While they may talk about other things, blogs are often centered around friends and their activities together. Oftentimes you will see a blog that lucidly describes the place they are discussing, (sometimes even an address…) people involved in the event, and usually a picture attached of the person and their friends. This is everything and more than a criminal needs to find this person and rob, kidnap, or steal from them.

With the advent of the social networking site, people spend more time online than ever before. Some people don’t even meet in person anymore, because it is more convenient to arrange a quick chat online. People load up their profiles with all sorts of personal information and pictures for the world to see. Privacy filters are virtually non-existent, and those that do exist are rendered useless by the public. Why only have “friends” view your profile when everyone who sends one message to you is instantly a “friend”? The truth is, these sites are terrible for people’s privacy, and people are just now waking up.

Germans and Germany in general are very cognizant about what goes up on the Internet, as they are often haunted by constant reminding of the Holocaust and the stigmas attached to it. Lately the German population has become suspect of the U.S. company FaceBook. They are convinced that FaceBook is completely disregarding their privacy rights and not securing all of their information.