Yesterday I received an e-mail from Google about the changes to their privacy policy. On the face of it, it seems reasonable that they would like to consolidate all their policies into one. The downside to this is that they also plan on sharing that information across their products which gives them a better picture of all your Internet activities. The question the, is what will they do with this information.

Having stated the above, some sites are very clear on their privacy policies.  For example, look at the Trollbeads privacy policy.  They state that they do not give out your information.  Given that this is a jewelry site, they would gain very little in giving it out.  The site’s goal is to sell jewelry.

Google on the other hand is interested in your information.  They make money based on it.

If you are concerned about privacy, there are two simple steps you can take to obscure the information that any website or search engine sees.

1. Use multiple user names or ID’s when you access a site.  This spreads your data across accounts which breaks any direct linkage to you.
2. Use an anonymous proxy that changes your IP address so that your accounts are not linked to your IP address.  Even better would be to use a shared proxy because many people will be using the same IP addresses thus rendering the information collected by the website useless.

There are many names to call it, but all in all, a natural disaster is one that comes with or without warning. The past year was overloaded with natural catastrophes that cost billions of dollars. People in the United States alone suffered from several hurricanes and tornadoes. There were many areas that were rocked and destroyed by earthquakes, like the East Coast, Colorado and Peru. Japan had her share of tsunami, and Queensland, Australia, Bangkok and most recently, the Philippines suffered from destructive floods. These events tend to send a lesson across – that natural disasters should be put in the top risk concern.

Today, businesses and government agencies should prepare for all of these looming disasters. Each should have an individual plan for disaster recovery. In today’s information-driven world, further disasters can result from power outages and network failures. There should still be time for every business to adjust and respond to risks. In any possible event, there should be uninterrupted and continuous access to either personal or corporate data.

Internet privacy protection efforts are being improved by the Federal Trade Commission (FTC), and this time it will be brought to a new level. Without stifling innovation on the internet, consumers can receive more protection. The set of proposals by the FTC includes innovative functions such as “do not track” and several others.

For a long time, consumers’ online activities have been tracked by the use of “cookies”. Websites send cookies to the consumer’s computer, and this makes it easy for data miners to easily discover their choices of online activities. With enough information gathered, companies can target specific products and services to online consumers. It is difficult for consumers to protect themselves because most of them do not know how to turn off cookies. They need to make an extra effort in finding out the browser’s privacy settings so that they can opt out of cookies. Now, this one is not easy even for the experienced user.

It is true that some consumers might benefit from data mining. This is especially true for those who make online purchases because discounts and other offers may be available if they wish to buy the same item again. However, most consumers find targeted advertisements annoying and threatening to their privacy. That is why authorities are continually finding ways to protect consumers from these kinds of unsolicited ads.

We know that young children need to be protected online, but who should take responsibility over their safety? Parents and government have always been trying to find answers to these questions. In the middle of controversies about online safety for children, the fact remains that there is a need to safeguard them. Children enjoy too much freedom in today’s internet technology. They can gain online access from anywhere – at home, on the street, or in the schools. This exposes children to possible harm because of their fascination in interacting with the technology.

Participants in a free discussion, mostly between concerned groups, shared various observations. One research result showed that 60% of 12- to 15-year-old children use the internet on their own. This leads them to the internet’s prime danger – exposure to pornography. Their inquisitiveness could start with access to sites that show offensive images. They would then start to explore for more images, until they become addicted to pornographic sites.

This age group of children is the most susceptible to risks and they need to be protected. At the same time, these children need to use the internet to make use of the huge abundance of knowledge that it offers. To solve this problem, children should follow some regulations in their interaction with the online world. It appears that parents have the best qualifications as delegates of regulation over their own children. Complicated online safety technology for children can never replace the parents’ authority.

A majority of the world’s population today is connected to the internet for many different purposes. There are those who find that social networking can be an effective tool for individuals, organizations, schools, institutions, businesses, governments, etc. Along with this are the billions of devices that are interconnected via an array of wired and wireless networks. These devices come in a wide range of sizes, including those that are small, hand held gadgets to bigger devices that are powerful enough to get connected to the whole world. It is much easier now to communicate with anybody, anywhere in the cyber world.

Behind the scenes of the beneficial effects of internet technology are those unscrupulous criminals who use that same technology to carry out their own agenda. There is a very high risk of cyber attacks, coming in different forms. There is espionage, malware, denial-of-service, cyber war, and terrorism that lurk behind the interconnected systems. This is one concern that needs to be addressed not only by individual networks, but by the cooperative effort of all.

Network protection is becoming more and more important, and researchers in Germany have proposed a new approach to it. They believe that the risk of cyber attack could be reduced by rewarding those organizations that support their own network security. They have observed that those organizations who have implemented this strategy have greatly reduced the spread of malware and other problems. Today, communications that are internet and computer-based are, for the most part, done anonymously. This results in systems becoming ever more vulnerable to cyber attacks and harassment.

If the plan to update the U.S. online privacy rules for children will be approved, it will include teenagers, aged 13 to 17. Because of this, debates during hearings in Congress started as the House does not have a common stand on this issue. Parents of children under the age of 13 are given the right to decide what information about their children can be collected by websites and other providers. These parents will still hold the same power if the rule would be revised, but this time that power will extend to an older age group.

Supporters of the revision say that there is a need to update the law’s provisions. They say that today’s breed of teenagers is not mature enough to evaluate and be aware of the dangerous aspects of the internet. They observe that children are becoming more technologically advanced. This makes it possible for them to effortlessly cope with the fast changing technology. What they lack is the ability to self-regulate in time with existing technology. This can result in privacy problems, thus the need to include children in the higher age bracket.

Websites and other providers are required to obtain verifiable approval from parents before they can collect information from children. This means that the consent must be proven to have been given by the parents. The revised consent will use more sophisticated verification methods. Examples are video-conferencing and electronic scans of consent forms, which would be signed by parents. Lack of this evidence will prohibit the collection, use, or disclosure of personal information of children.

The internet has been laden with numerous privacy problems for many years. Despite the efforts to enforce privacy laws, the nature of internet technology quickly outdates these legislations. After a year or two of its implementation, a privacy law is made “useless” by the rapidly changing technology. There has to be a plan that will always be in pace with the real-time circumstances. Privacy advocates now say that self regulation is the best solution to privacy problems.

Self regulation is the self-imposition of privacy related measures so as to avoid privacy invasion. Even without a law, it is the limiting of the use of gathered personal information by companies or groups that collect such information. It is a voluntary action that follows a clear set of guidelines about how a certain company can protect privacy. Such actions could be done by website advertisers, ISPs, data brokers, social networking sites, apps providers, etc.

The idea of self regulation began in the U.S. in 1997. Since then, this idea has been promoted by way of distributing information and encouraging websites to make it their commitment. However, history shows that not one self-regulatory effort has had prolonged success. There were attempts that were initiated, but failed in one or more significant ways. Others never got the chance to show what they had all about before they disappeared. Although it is believed that self regulation can really help solve privacy problems, reforms in its implementation are needed. There is a strong opinion that consumers themselves have the greatest responsibility in protecting their own privacy.

Users want their web browser to provide faster speed and not let them wait very long for pages to load. There is a lot of information that must be accessed quickly, and that is why innovations and improvements in web browsing technology are always being done. Almost every day, new products are placed on the market, promising better online experiences and improved features. Amazon will release its newest tablet, Kindle Fire, on November 15, 2011. They anticipate that this will be the closest rival of the iPad.

Equipped with Silk as its browser, the product is a full-color, 8GB, 7-inch multi-touch tablet. Among its new features are faster surfing speeds and increased battery life, which are probably its major advantages. Amazon’s Elastic Compute Cloud or EC2 will be used to route all web connections from the Kindle Fire to the web page. This process is relatively new compared with what is now available on the market. From the user’s end, “everything” between him and the internet passes through Amazon’s EC2.

Privacy concerns arose when people came to know that their privacy will again be exposed to risks. In one of his articles, a blogger wrote that all of the user’s web surfing habits will pass through Amazon’s EC2. He added that there is no doubt Amazon will have the opportunity to follow all of the user’s online activities. Amazon, in its Terms and Conditions for using Silk, declared that URLs and certain identifiers will stay in its server for 30 days.

Collecting personal information from users on the internet is not a new issue. It has been around for a long time, and it started out as something that was commonly done. For example, it was normal to provide your name and email address when you registered on a certain website. Social networking sites would even give users the option to provide even more sensitive personal information. Users willingly shared data with different web companies, not thinking about any privacy implications.

Then, targeted advertising was popularized by companies that use this collected personal information. They have accumulated so much of it that they could build profiles of users, especially when it comes to their product preferences. Immediately, privacy advocates cautioned users to be more prudent when sharing their personal data. Despite intensive consumer education, privacy issues got worse, and problems cropped up.

If you want to guard your Internet privacy you want to know what an IP address is.  It is a string of numbers assigned to you by your Internet Service Provider whenever you connect online.

There are certain questions that arise when thinking about an IP address”

Q. Can I be traced through my IP address?

A. Your IP address reveals only the locality and name of your ISP. Your Internet service provider by itself might have records of your PC using their system at such and such a time, but an Internet service provider will as a rule not reveal this information without a search warrant / court order.

Q. How long does an Internet service provider store logs of client IP addresses?

A. No one knows, although it can be somewhere from several weeks to a few years. This is necessary to monitor bandwidth usage.

Q. Someone over the internet has threatened they can find me due to my IP address. Can they do this?

A. Most likely they’re bluffing. Unless you administer your personal server or reside in the same building as your ISP’s headquarters, a stranger can’t locate you using only your IP address.

Q. Can someone find my username or password based mostly in my IP address?

A. No. Your ISP is the single one that is aware these details.

Q. Do my emails show my IP address?

A. Yes. To send email secretly, you’ll want to use an anonymous remailer or an anonymous proxy.

Q. What is a proxy server?

A. A 3rd party server used as a go-between by a customer PC that doesn’t want to attach directly to the world wide web.

Q. Can a proxy server give me internet privacy?

A. Not if it is merely a surrogate server. A simple proxy server will reveal to our online world that it’s acting as a substitute for such and such IP address user (your PC), so you can nonetheless be traced because of it.

Q. What kind of proxy server should I use to be able to surf secretly?

A. You want an anonymous proxy server that is secure, trustworthy and consistent. You will most likely have to pay a fee.

Q. How will an unidentified proxy server guard me?

A. Largely by hiding your actual IP address and blocking malicious scripts and computer programs from entering your system. You might get a different IP address every time you make use of the proxy. Additionally, a number of anonymous proxies allege they can’t reveal your data even if subpoenaed (court ordered) since they don’t save client logs.

Q. Are open proxy servers reliable to use?

A. Not if you are serious concerning your security and privacy. Numerous open proxies are either incorrectly set up, or owned by evil people who want to use your data for their personal ends. Beware of using free proxies and unidentified proxy servers that don’t allocate secure connections. And no matter what server you make use of, always encrypt personal data.