Having stated the above, some sites are very clear on their privacy policies.  For example, look at the Trollbeads privacy policy.  They state that they do not give out your information.  Given that this is a jewelry site, they would gain very little in giving it out.  The site’s goal is to sell jewelry.

Google on the other hand is interested in your information.  They make money based on it.

If you are concerned about privacy, there are two simple steps you can take to obscure the information that any website or search engine sees.

1. Use multiple user names or ID’s when you access a site.  This spreads your data across accounts which breaks any direct linkage to you.
2. Use an anonymous proxy that changes your IP address so that your accounts are not linked to your IP address.  Even better would be to use a shared proxy because many people will be using the same IP addresses thus rendering the information collected by the website useless.

There is an expectation that the role of social media in big data and analytics will grow and broaden. Given that there will be new data sources, more organizations will use these in order to generate their transformations. After all of this has been done, there will be more considerable benefits gotten out of social networking. The growth in the number of organizations using the social media command center in 2011 was remarkable. The number is expected to grow even more in the coming year. The familiar use of marketing services agencies is slowly replaced by the more advanced, and more effective use of social media.

There are also big expectations on the issue of security in 2012. Organizations have started the extensive use of mobile devices in data management, which increases security risks. Given this scenario, analysts say that organizations have to learn to compromise with technology. They have to expect data breaches to happen anytime, and corporate networks have to be always prepared for any form of malicious attack that may be brought about by such breaches. With the increasing number of employee-owned devices comes the increase in the number of data leakage points.

Through technology, corporate information is made more accessible from anywhere. Mobile devices are extensively used by employees who have access to such data. Nowadays, the personal computer is being used as an additional major corporate tool. It has also given way to “personal cloud” that uses mobile and web applications. Everyone expects that new and bigger happenings will take place in the world of IT in 2012.

The emails sent bear the subject InDesign CS4 License Key, and looks very convincing. It is not easy for users to suspect that the emails are spam. It uses very subtle encouragement for them to explore what is new about InDesign and how its features were enhanced. The email bears an attachment that supposedly contains tips, tutorials, and eSeminars.

It was noted that there were different versions of emails; each one being slightly different from the other. The emails also used different reference numbers in the subject line. Some attachments bear the filename “AdobeSystems-Software_Critical Update Dec_2011-[random].zip”; others have the filename “License_key_ID[random number].zip”.

Hackers know that users are concerned about their security so they use subtle threats in their emails. To make sure that users open the attachment, they “promise” such things as advanced features. Furthermore, there is insinuation that work productivity would not be enhanced unless users open the file.

Users who do not have sufficient knowledge about how malwares are spammed out are likely to open the attachment. Not realizing that it contains malicious software, they will install it and so, their Windows computers are infected with it. Sophos said that its antivirus software detects the malware as the Troj/Bedo-MY Trojan horse. It also reminded users that Adobe would not send emails to people and attach its updates in them. Users have to always remember that Adobe only uses its own website where users can visit for legitimate updates.

Kung ikaw ay naghahanap ng trabaho gamit ang mga online ads, umiwas sa mga nanghihingi ng iyong mga personal na impormasyon. Marami sa mga cyber criminals ang nagtatago sa likod nga mga legal na job sites para lamang magmukhang tunay din sila. Ang iba sa kanila ay gumagamit pa ng mga sikat na logo o ng mga salitang nakapanghihikayat nang sa ganoo’y makuha ang iyong atensyon. Malalaman mo na lang na peke pala ang mga links na kanilang ginagamit. Kapag pinindot mo ang mga ito, dadalhin ka lamang sa website ng isang kompanyang animo’y totoo, subalit wala palang ganoon.

Kung hindi manghihingi ng iyong personal na impormasyon, meron namang pagbabayarin ka kapalit ng isang serbisyo. Marami nang naging biktima ng ganitong estilo at sa katunayan, dumarami pa ang naloloko. Pagkatapos magbayad, saka palang nila malalamang wala naman palang ganoong klaseng serbisyo. Mahirap pa naman silang mahuli dahil biglang “nagsasara” ang kanilang kompanya at hindi mo na sila mahahagilap.

Para sa mga online job hunters katulad mo, mainam kung maisasaulo ang mga simpleng tips upang makaiwas sa ganitong sitwasyon. Unang-una, huwang basta magbibigay ng iyong personal na impormasyon online, lalo na iyong hindi job related. Walang lehitimong employer na manghihingi ng social security number, date of birth, home address, at iba pa kaagad agad. Isa sa mga pinaka “no-no” ang pagbibigay ng impormasyong personal sa pamamagitan ng telepono, email, o fax.

Pagdating naman sa iyong resume, dapat mong isaisip na ito ang iyong pinakapuhunan. Napapaloob ditto ang mga sensitibong impormasyon na dapat manatiling “private”. Huwag na huwag mo itong ipamimigay nang walang mahalagang dahilan. Kung kailangan mo itong i-post online, pumili ng job site na may malinaw na privacy policy. Doon ka sa hindi basta-bastang binibigyan ng access ang mga recruiters sa iyong personal na impormasyon.

Kung kailangan mong ma-verify ang isang employer, hanapin ang contact number nito at tawagan. Kung magiging praktikal, mas mabuting bumisita ng personal sa kinaroroonan ng kompanya o opisina nito. Saka mo pa lamang masasabi kung ito nga ay lehitimo o hindi.

But why are these privacy advocates reacting negatively on the proposed law? The reason is that such legislation would turn each person who uses the internet into a victim. They argue that this law, if passed, would oblige all internet service providers, or ISPs, to track all on line activities of every user and save the information for 18 months. As an additional requirement, ISPs are supposed to store this data together with the user’s name, home address, bank account and credit card numbers, and their assigned IP address.

An argument raised says that tracking all of the user’s internet activities is not the solution to the problem on internet child pornography. Compared to the millions of internet users, there are only very few child pornographers who are hiding online. So why place everyone under “surveillance” where all internet users would become suspects of a crime that most of them would not even think about? Its final effect would be detrimental to freedom of speech and threatening to the online privacy of every American.

Even if someone is not yet under investigation, the law would allow the tracking of that person. The simple reason of doubt would be sufficient enough so that his or her internet history can be accessed by the police. One state representative said that the law would create several risks that far outweigh the benefits that it would give. He is not convinced that it would have a major positive effect in protecting children. But since these are only arguments, it is still possible that the law could be the real solution to the problem of online child pornography.

The same is true with parents who care less about being involved with their children’s online activities. Children nowadays own gadgets that enable them to get connected online at anytime, even in their bedrooms. If kids are just left on their own, these tech gadgets could lead them to become victims of cyber bullying, cyber sex, identity theft, and the likes. It is best if parents, especially mothers, have a thorough understanding of what kind of technology their kids bring into the home.

When a child asks for a new device, game, or phone, parents should get some information from him or her. Before finally giving in to their child’s request, they need to ask some questions. They can start by asking their child about what the device can do. In doing so, they can get an idea about the device and have a “feel” for it. From here, they can decide whether they would be comfortable letting their child have it. It would help a lot if parents can do their own research on the device.

This can take some time for parents to do, but it is worth the effort. The cyber world adds enormous benefits to the lives of children. But it also has its own limitations when it comes to child safety and security. This is one responsibility of parents that cannot be taken for granted. Parents need to exercise parental control over their children’s internet access. They should not be overwhelmed by technology. When this happens, they cannot do their job of protecting their children on line.

The earlier technology versions of online transactions were mostly done using desktop computers. Later, laptops and notebooks became more accessible and transactions were made even easier. Companies can easily keep track of their financial records from almost everywhere. Today, the use of smart phones is slowly becoming more popular among businessmen. In the past, these gadgets were largely used in social networking, more particularly Facebook and Twitter.

A new survey showed that more and more people are using their smart phones to transmit personal and financial information. The purposes of uploading these pieces of information are mostly for online banking, shopping or social networking. Among users, about 17% use their smart phones for money matters. This fact has attracted the interest of online criminals to take advantage of making money at the expense of companies.

Critics said that doing online transactions with the use of a mobile device is both fun and time saving. Clearly, criminals are also on their toes, ready for every chance to see how they can benefit out of the situation. That is why businessmen should not be overly confident, but should remain cautious. There is a new technique used by online criminals that is concealed under the guise of “the good stuff”.

The ongoing increase in the demand for smart phones and mobile and web applications has given online criminals the “go” signal. They have seen the benefits of using malicious software (or malware) in order to get into users’ accounts. Hiding behind online application stores, these criminals would lure smart phone users to download rouge apps. Without noticing it, the user also downloads a program that would allow the swindler to take control of his phone. With the rouge apps, criminals would eventually gain access to all personal and payment data of the phone owner.

Smart phone users have to take full control when deciding to use their device for accessing the web. Furthermore, they should be careful about applications they are going to download. They should learn lessons from those previous victims who suffered unauthorized charges against their accounts. Some were made to pay for premium calls that they did not make. As smart phone users, you are expected to be smarter than the online criminals, right?

Behind the scenes of the beneficial effects of internet technology are those unscrupulous criminals who use that same technology to carry out their own agenda. There is a very high risk of cyber attacks, coming in different forms. There is espionage, malware, denial-of-service, cyber war, and terrorism that lurk behind the interconnected systems. This is one concern that needs to be addressed not only by individual networks, but by the cooperative effort of all.

Network protection is becoming more and more important, and researchers in Germany have proposed a new approach to it. They believe that the risk of cyber attack could be reduced by rewarding those organizations that support their own network security. They have observed that those organizations who have implemented this strategy have greatly reduced the spread of malware and other problems. Today, communications that are internet and computer-based are, for the most part, done anonymously. This results in systems becoming ever more vulnerable to cyber attacks and harassment.

The researchers explained that international or national agreements could be a start to a coordinated system of rewards. They also suggest that organizations which are highly exposed to cyber attacks should be subsidized. They added that network security on vulnerable sites should be improved in order to hinder the spread of malicious software. This is how cyber criminals create bot-nets that attack not only weak corporate networks, but others that they also find appealing.

At present, there are only very few participants who invest in cyber attack protection that benefits them. Although it adds to their cost, the entire internet community would also be indirectly benefited. The researchers believe that with a reward system in place, small and large networks can become involved. It could be a scaled reward system that would motivate them to ensure that their systems are secure.

To rule out speculation that a police officer committed a complicated crime, police officials have ordered the DNA testing of law enforcement personnel. This unpopular order was issued after the deaths of eight women in Louisiana in 2009. These were cases of a serial killer that showed a high degree of “workmanship” in committing the murders. Rumors spread that a police officer was involved in the killings. Consequently, all officers in Louisiana agreed to undergo testing. The final outcome showed that the killer was not among them.

Some officers feel that this DNA collection is not something they should give much attention to. They say that having a DNA file of police officers is important in conducting crime scene investigations because it would make it easier for them to recognize unknown genetic materials found at crime scenes.

However, others believe that handing over their DNA should not be an easy decision. There are many privacy concerns that have to be clarified prior to giving in to this DNA collection. Those who do not believe in the idea of DNA profiling say that there have to be safeguards in place. Owners of the DNA should have a clear understanding as to how this DNA would be handled and by making sure that it is treated with extreme care.

Police unions have also given their official stand concerning this matter. Their officials have told their members about the possible outcome of agreeing to their DNA being profiled. They said that there are no controls as to the storage of the DNA, so there is a high likelihood of privacy and abuse problems.

Some countries like the United Kingdom and Australia have been keeping files of DNA of their officers for several years. It was in 1995 when the U.K. government started their system of keeping a database of criminal suspects. The United States later adopted this same system, and the country is believed to have the world’s largest DNA database of criminals today.

Equipped with Silk as its browser, the product is a full-color, 8GB, 7-inch multi-touch tablet. Among its new features are faster surfing speeds and increased battery life, which are probably its major advantages. Amazon’s Elastic Compute Cloud or EC2 will be used to route all web connections from the Kindle Fire to the web page. This process is relatively new compared with what is now available on the market. From the user’s end, “everything” between him and the internet passes through Amazon’s EC2.

Privacy concerns arose when people came to know that their privacy will again be exposed to risks. In one of his articles, a blogger wrote that all of the user’s web surfing habits will pass through Amazon’s EC2. He added that there is no doubt Amazon will have the opportunity to follow all of the user’s online activities. Amazon, in its Terms and Conditions for using Silk, declared that URLs and certain identifiers will stay in its server for 30 days.

Data mining possibilities were again mentioned to be another risk that users will face. Every activity performed by Fire users could be captured and controlled by Amazon. Image that every page that users visit, every link that they follow, every click that they make, is known to Amazon. If users did not receive Facebook’s Timeline well, how could they “accept” this one, which is pretty much the same as Timeline? These were only some of the concerns that users have brought up in anticipation of the product’s impact.

Amazon emphasized that Kindle Fire owners can use Silk and have the choice of not using EC2. If users want more privacy, the technology will still work for them, but only at slower speeds. This means that Amazon gives the users the freedom to decide. Actually, no one can have total online privacy today. There are many products other than the Fire device that pose privacy risks. It is up to the user to decide how far he or she will let go of his or her privacy limits.