The “Download Your Information” tool was first introduced by Facebook in 2010. This was used to retrieve all users’ videos and photos, wall posts, sent and received messages, and about 5 other categories of information that users uploaded. Downloadable as a .zip file, users were able to make a back up of what they have previously uploaded to the social networking site.
Privacy issues about Facebook’s access to private information and its advertising services prompted critics to ask the company to improve the tool. They urged the company to let users know of other information that it stores about them in its database. The aim is for users to become conscious of how much data they have shared so that they could have more control over it.