Privacy discussions will never cease as long as technology enables the development of new ways of doing things on the internet. This includes those discussions that center on the most common topic of handling private information. Today, internet companies are tasked of minimizing users’ risks. This will somehow drive them to create stronger privacy policies. Along with this is the mainstreaming of encryption, web filtering and other forms of risk management.
The privacy and confidentiality of location-based information has become the concern of both consumers and corporations. As GPS allows for more sophistication, companies have to ensure protection of personally identifiable information of both employees and customers. The capability to tell location in real time poses a vulnerability issue. However, there is also an urgent need to provide services regarding the whereabouts of people at a given time.
Of the total time spent online, a survey result revealed that almost one-fourth is spent on social networking. It is here where users unmindfully provide their personal information online. This information is being stored in the database of social networks. At any time, one of these companies will experience breach. Once this happens, there is a danger of exposing this information.